Essentials of Business Communication

You may already know the essentials of business communication. 

If you are an accomplished business communicator, you may already know how to engage your reader, and you may know how to engage your audience if you are giving a presentation. 

However, business communication encompasses many aspects – writing, speaking before a small audience or speaking before a larger audience, speaking over the telephone, or directly one-to-one.

You can be accomplished in ALL of these aspects of your everyday communication.


Practice, practice, practice

You can, and must, practice business communication to become comfortable in all of these situations.  

Nervous?  Sometimes, if you have not had the opportunity to communicate in front of a larger audience, you may be reluctant to take part.  But getting out of your comfort zone – and preparing for your presentation – will 

  • help you grow as an individual
  • help you grow in your area of business
  • help you build your confidence in business communication


The effective communicator.  It is the effective communicator who can score the high points in business.








The excellent communicator

Communicate!  Studies have been done with actors as job applicants.  Actors are excellent communicators – even if the material is only rehearsed and not totally sincere.  

Generally, the actor with the less-accomplished resume was more desirable as an employee than another individual who may have had exceptional paper qualifications.  

And the actor did win the job offer. 

It was clear that the excellent communications had a very profound influence on the perception



Essentials of Business Communication


Think positively and aim high.  Strive for success in all that you undertake – and don’t be afraid to try something new.

  • Know your English language.
  • Understand the connotations of some of your words.  Are they positive language?  Or are there negative meanings included in your choice of language?
  • Always consider your reader or your audience.
  • Say what you mean.
  • Improve your vocabulary.
  • “Talk the talk.”


Work at constantly improving your vocabulary – so that you can use it both in writing and speaking.


Be ethical in all situations!

Be ethical in all situations.

Consider the Rotary Four-Way Test as a guideline for ethics in business communications:

  • Is it the truth?
  • Is it fair to all concerned?
  • Will it build goodwill and better friendships?
  • Will it be beneficial to all concerned?


The essentials of business communication include

  • Confidence in your abilities and skills
  • Ease speaking with colleagues
  • Ease speaking in front of a larger group
  • Organization in all of your day-to-day tasks so that you have a good follow-through in all situations
  • Excellent writing skills that follow from an excellent command of the English language


You can become the communicator you want to be.  Strive for success!


LINK - Click this link to find an excellent course in business writing.

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