You may already know the essentials of business communication.
If you are an accomplished business communicator, you may already know how to engage your reader, and you may know how to engage your audience if you are giving a presentation.
However, business communication encompasses many aspects – writing, speaking before a small audience or speaking before a larger audience, speaking over the telephone, or directly one-to-one.
You can be accomplished in ALL of these aspects of your everyday communication.
You can, and must, practice business communication to become comfortable in all of these situations.
Nervous? Sometimes, if you have not had the opportunity to communicate in front of a larger audience, you may be reluctant to take part. But getting out of your comfort zone – and preparing for your presentation – will
The effective communicator. It is the effective communicator who can score the high points in business.
Communicate! Studies have been done with actors as job
applicants. Actors are excellent communicators – even if the material
is only rehearsed and not totally sincere.
Generally, the actor with the less-accomplished resume was more desirable as an employee than another individual who may have had exceptional paper qualifications.
And the actor did win the job offer.
It was clear that the excellent communications had a very profound influence on the perception
Think positively and aim high. Strive for success in all that you undertake – and don’t be afraid to try something new.
Work at constantly improving your vocabulary – so that you can use it both in writing and speaking.
Be ethical in all situations.
Consider the Rotary Four-Way Test as a guideline for ethics in business communications:
The essentials of business communication include
You can become the communicator you want to be. Strive for success!